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Privacy Policy: Last updated and Effective as of March 17th, 2025

 

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This “Privacy Policy” describes the privacy practices of ReuscheMD (“ReuscheMD,” “we,” “us,” or “our”) in connection with the www.ReuscheMD.com website and any other website that we own or control and which posts or links to this Privacy Policy (collectively, the “Service”), and the rights and choices available to individuals with respect to their information. ReuscheMD may provide additional or supplemental privacy policies to individuals for specific products or services that we offer at the time we collect personal information. These supplemental privacy policies will govern how we may process the information in the context of the specific product or service.

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Information we obtain from social media platforms:

We may maintain pages for ReuscheMD on social media platforms, such as Instagram, Google, YouTube, and other third-party platforms. When you visit or interact with our pages on those platforms, the platform provider’s privacy policy will apply to your interactions and their collection, use, and processing of your personal information. You or the platforms may provide us with information through the platform, and we will treat such information in accordance with this Privacy Policy.

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Information we obtain from other third parties:

We may receive personal information about you from third-party sources. For example, a business partner may share your contact information with us if you have expressed interest in learning specifically about our products or services or the types of products or services we offer. We may obtain your personal information from other third parties, such as marketing partners, publicly available sources, and data providers.

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Children’s Information:

CHILDREN: Our Sites are not directed to children under 13. We do not knowingly collect, use or disclose personal information from anyone under 13 years of age. If We determine upon collection that a user is under this age, We will not use or maintain his/her personal information without the parent/guardian's consent. If We become aware that We have unknowingly collected personal information from a child under the age of 13, We will make reasonable efforts to delete such information from Our records. If You believe that We might have any information from or about a child under age 13, please contact Us through one of the methods listed in the Contact Us section at the end of this notice.

Parental Consent: Minors between 13 years of age and the age of majority in their state must ask their parent or guardian for permission to use any ReuscheMD properties. For ReuscheMD brands offering e-commerce, You may only make purchases if You are 18 years of age or older, or the age of majority in Your jurisdiction of residence.

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Parental participation: We strongly recommend that minors 13 years of age or older ask their parents for permission before sending any information about themselves to anyone over the Internet and We encourage parents to teach their children about safe internet use practices.

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Cookies and Information Collected by Automated Means:

We, our service providers, and our business partners may automatically log information about you, your computer or mobile device, and activity occurring on or through the Service, including but not limited to:

  • Your computer or mobile device operating system type and version number, manufacturer and model, device identifier (such as the Google Advertising ID or Apple ID for Advertising), browser type, screen resolution, IP address, the website you visited before browsing to our website, general location information such as city, state, or geographic area.

  • Information about your use of and actions on the Service, such as pages or screens you viewed, how long you spent on a page or screen, navigation paths between pages or screens, information about your activity on a page or screen, access times, and length of access.

  • Other personal information. Our service providers and business partners may collect this type of information over time and across third-party websites and mobile applications.

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Additional Information for Residents of California:

This subsection provides residents of California with additional information regarding Our collection, use, and disclosure of personal information. This Section supplements the information contained in Our Detailed Privacy Policy and applies solely to visitors, users, and other individuals who reside in California. This section does not address or apply to Our handling of publicly available information or other personal information that is exempt from California law.  

               Shine the Light Act

If You are a California resident, California Civil Code Section 1798.83 permits You to request information regarding the disclosure of Your personal information by Us to third parties for the third parties’ direct marketing purposes. You may send us requests for this information to our contact email.  In Your request, please include the statement “Shine the Light Request” and provide Your first and last name and mailing address to certify that You are a California resident.  We reserve the right to require additional information to confirm Your identity and California residency.

               Removal of Content

If You are a California resident under the age of 18, and a registered user of any site where this policy is posted, California Business and Professions Code Section 22581 permits You to request and obtain removal of content or information You have publicly posted.

To make such a request, please write to us at the address listed at the end of this Notice and provide as much details as possible (i.e., date and caption) as to the post(s) You would like removed. Please be aware that such a request does not ensure complete or comprehensive removal of the content or information You have posted and that there may be circumstances in which the law does not require or allow removal even if requested.

               California Privacy Rights Act 

Categories of Personal Information Collected. 

While Our processing of personal information varies based upon Our relationship and interactions with You, the information below identifies, generally, categories of personal information collected about California residents in the last 12 months: 

  1. Identifiers — Personal unique identifiers, such as full name, address, telephone number, online identifiers, internet protocol address, email address, account name, social handle, or moniker.

  2. Other Personal Information — Name, contact details such as telephone number and address, financial information such as account number and balance, payment card details including credit and debit card numbers, signature (including electronic signature), driver’s license or state ID number, education, and employment.   This includes physical characteristics or descriptions, as well as medical and health information, which may be considered as ‘sensitive’ personal information.

  3. Characteristics of Protected Classes — Characteristics of protected classes or groups under state or federal law, such as age (40+), race, ethnicity, national origin, sex, gender identity, gender expression or marital status.

  4. Biometric Information – We may collect, capture, possess, store, or obtain the picture You provide through one of our online beauty tools, and data obtained or created from Your picture (including the automated recognition of various facial landmarks), that might qualify as biometric data, biometric information, or a biometric identifier under various laws. 

  5. Commercial or Purchasing Information — Purchase information, such as products and services purchased, obtained, and considered; other purchasing or consumer histories or tendencies (e.g., beauty routines or beauty concerns), loyalty activity and redemptions, account information, user-generated content, and transaction histories.

  6. Internet or Online Information — Internet or online information such as browsing history, search history, smart device and sensor data, and information regarding interaction with Our Sites, or advertisements.

  7. Geolocation Data — Geolocation data, such as device location.

  8. Audio and Visual Information — Audio, electronic, visual, thermal, olfactory, or similar information, such as call and video recordings, photographs that You upload or share with Us, CCTV video recorded at Our facilities, call center recordings, and video images.

  9. Employment Information — Professional or employment-related information, such as work history, career/profession, professional credentials (e.g., professional license status), and prior employer.

  10. Inferences — Inferences based on personal information about an individual to create a summary about, for example, an individual’s preferences and characteristics, including beauty and related preferences, characteristics, behaviors on and off site, purchase patterns, demographics, household information.

The above categories include information identified as sensitive under California law, including government issued identifiers; account information, credentials, and financial information; precise geolocation; racial or ethnic origin; information that may be biometric information, information collected and analyzed concerning health; and information collected and analyzed concerning sexual identity.

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